> For the complete documentation index, see [llms.txt](https://docs.kujira.app/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.kujira.app/introduction/readme/a-grand-whalecome-to-kujira.md).
# Where Everyone Can Be a Whale
## The Beginning
At Kujira, **we have always been determined to provide fair and equal opportunities for all investors** in the decentralized finance (DeFi) space.
On May 2021, a liquidation cascade on the [Anchor platform](https://twitter.com/anchor_protocol?lang=en) caused the price of [Terra](https://docs.terra.money/) LUNA to drop from $16 to $4 in just one week. **Many retail investors who had leveraged their assets were liquidated at large discounts by a small group of elites** that were able to buy the liquidated assets at a steep discount using expensive bots.
This liquidation event, which wiped out over a billion dollars worth of LUNA, exposed the weaknesses of DeFi markets and the **need for a sustainable foundation that could withstand market fluctuations**.
In response to this event, Team Kujira created the first decentralized liquidations platform. Available to retail and institutional investors alike, the protocol provided a level playing field and prevented the paying of higher prices for faster or better liquidations. **Within just four months, we opened up Anchor liquidations to over 50,000 users** who did not need advanced bots or coding expertise to participate.
## Learning from the Past
**As we saw the inherent weaknesses of DeFi markets, we realized the need for a robust infrastructure layer that would allow investors to make money in all market environments**. Our thesis was validated by multiple events in 2022, including the collapses of Terra, 3AC, and various centralized exchanges.
In response, we introduced FIN, the first decentralized, permissionless, 100% on-chain, non-FIFO order book style token exchange on the Terra blockchain.
When the Terra blockchain was halted, we decided to launch our own semi-permissioned Cosmos sovereign chain, and in just six weeks, we built & launched a new layer 1 (L1) and relaunched FIN on it.
## Everyone Can Be a whale
At Kujira, *we believe that* *everyone has the opportunity to be a "whale"* – to have access to large amounts of funds, strategic market information, and time. That's why we are building an ever-growing suite of interconnected dApps that provide our users with detailed analytics and automated innovation to level the playing field in the DeFi space.
**Our goal is to empower all investors to make informed decisions and succeed in the fast-moving world of DeFi**. Whether you are a retail investor or an institution, Kujira is here to help you navigate the complex and constantly evolving landscape of decentralized finance.
So, we welcome you to the Kujira ecosystem – *where everyone can be a whale*.